Your Framer template deserves typography that feels as considered as your layout. Great font choices do three things at once: make content effortless to read, give your brand a distinct voice, and keep performance tight. Here’s how to pick winning pairs and set them up right.

Start with a neutral workhorse for body text
Most of your site is paragraphs, captions, and UI. Choose a modern, neutral sans-serif that renders cleanly at multiple sizes and weights. Inter and Manrope are reliable, widely available, and optimized for screens. They handle long-form content and interface labels without drawing attention to themselves—which is exactly what you want for body copy.

Add character in your headings
Headlines carry your brand’s personality. Pair your neutral body sans with a display or serif face to create contrast and hierarchy. Instrument Serif and Switzer are popular choices that bring editorial polish or contemporary edge to H1–H2 while keeping smaller text utilitarian. Keep heading styles consistent to reinforce identity across pages.

Recommended font pairs (that won’t fight your layout)

• Inter (Body) + Instrument Serif (Headings): Clean UI with elegant, editorial headlines—great for portfolios and case studies.

• Geist

• Manrope (Body) + Switzer (Headings): Friendly, modern vibe for startups and product marketing.

• Sora (Body) + Jakarta Sans (Headings): Tech-forward clarity that suits SaaS and dashboards.

• Work Sans (Body) + Montserrat (Headings): Geometric confidence for marketing sites and landing pages.

• Urbanist (Body) + Young Serif (Headings): Stylish contrast when you want personality without sacrificing readability.

Keep performance in mind
Every font file adds weight. Limit your project to two families total and three to four weights (e.g., Regular, Medium, Semibold). When possible, use variable fonts—Inter and Manrope both offer a single file with multiple optical sizes and weights, saving load time and giving you finer control.

Practical settings that just work

• Body text: 16–18 px with 1.6–1.8 line-height for comfortable reading.

• Headings: Tighter line-height (1.2–1.3). Adjust letter-spacing: slightly increase for condensed faces, slightly decrease for wide ones.

• Contrast: Make headings at least 1.8–2.2× the body size to create a clear visual hierarchy.

• Case & weight: Avoid all-caps for long headings; use Semibold/Bold rather than heavy Black weights to maintain legibility.

Framer-specific tips

• Use global text styles for Body, H1–H3, and UI labels so you can tweak once and propagate everywhere.

• Test your typography with real content: long paragraphs, lists, buttons, and form fields. Fonts that look great in a hero might struggle in a modal.

• Check dark mode: some fonts get muddy with lower contrast—bump weight or tracking slightly when the background darkens.

• Audit pages with the font loading waterfall. If you see multiple subsets or weights you aren’t using, remove them.

How to choose for your brand

• Product-focused: Favor neutral sans for both body and headings (e.g., Inter + Inter), then vary weight, size, and color for hierarchy.

• Editorial/portfolio: A serif or display face in headings (e.g., Instrument Serif) introduces personality while keeping the reading experience smooth.

• Bold landing pages: Consider a condensed display for H1 (e.g., Oswald or Bebas Neue) paired with a neutral body sans—just keep tracking balanced.